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Senior Brand & Visual Designer | Brand Systems, Digital Experiences, Integrated Campaigns

Brand systems that survive other people.

For 12 years, I've built brands, campaigns, and digital experiences that hold together after handoff, from a UnitedHealthcare company's brand system to small businesses that wanted to look bigger than their budget.

The work I’d show you unprompted.

SELECTED WORK

Solstice — UnitedHealthcare

One brand, four very different audiences, and a system that kept them all on the same page.

A woman smiling, holding a white mug with the Deb Talk logo, in front of a locker room with white mugs on a shelf.

DebTalk

A rebrand that carried one founder's voice across a book launch, workshops, merch, and a website.

Queen D's Kitchen

A UX rebuild that made a small business look like it had a much bigger budget.

What Colleagues & Clients Say

  • Sandy is the best manager I have had in my 11 years of professional experience. She communicates her expectations clearly, kindly, and efficiently. She inspires me to continue to learn and grow in my creative craft and pushes me to pay attention to details.

    Christen Sanderson
    Graphic Designer
    Solstice, A UnitedHealthcare Company

  • Sandy did far more than design. She deepened my understanding of brand identity, strategy, and accessibility, and always explained the why behind every decision. That mix of design skill and strategic thinking is rare, and I’ve confidently referred her to others.

    Deborah Pinnock
    DebTalk
    CEO

  • Your ability to balance strong design with subtle, smart humor has really elevated our campaign. It's not easy to make something look polished and playful — but you managed to do both while keeping everything on-brand and cohesive. Thanks for continuing to push the creative work forward in all the right ways.

    Erica Firmin
    Director of Marketing
    Solstice, A UnitedHealthcare Company

  • So happy to have worked with you over the years and I can wholeheartedly say that I am always proud to walk into a meeting and present because you make us look so good! Blessed to have you on the team my friend!

    Jorge Ocampo
    Director of Client Services
    Solstice, A UnitedHealthcare Company

  • I want to commend Sandy for helping me out not once but twice for SolMerge meetings where I was unable to attend and she had to present slides to the group. On top of that she helped design the slides. I appreciate her always going above and beyond for the team!

    Andrew Hickey
    Copywriter
    Solstice, A UnitedHealthcare Company

Four disciplines.
One person making sure they match.

WHAT I DO

Brand Identity

From naming systems to visual languages. Every mark, palette, and typeface is a decision, not a decoration.

Digital experiences that make the complicated feel obvious. Usability is the strategy, not the afterthought.

UX/UI

Multichannel campaigns where the strategy and the storytelling actually agree with each other.

Campaign

Motion

Static is fine. Moving is better. Animation that keeps people watching and keeps the brand intact.

Need all four at once?

That’s usually the point.

Whether you’re building a team or building a brand, I’m open to both conversations. Let’s talk.